Failoni, estate in Staffolo in Le Marche, a region on the Adriatic coast of Italy. It was founded in 1990 by Antonio Failoni when he bought his own land. He is from Varesi. He makes wine under the Esino Rosso and Rosso Piceno DOCs and whites under the Verdicchio dei Castelli di Jesi DOC. His family was not involved in wine, but he decided to get into wine having lived near a winery when he was a small boy. He settled in Le Marche having discovered the region on a family holiday.

Vineyards | Failoni has acquired plots of vines over the years around his base in Staffolo. He has around 40ha (50 acres) of land of which 4ha (10 acres) are vines: Sangiovese, Montepulciano, Syrah, Merlot and Verdicchio.

Olive trees | Yes.

Estate vineyards | 4ha. 1,200 feet above sea level. South-southeast facing. Limestone soils with a high sand content. 1ha of Verdicchio. This is trained bi-laterally to ‘doppio archetto’ as Verdicchio’s first bud is infertile. 3ha of red grapes.

Organic certification | 2015 First vintage with full organic certification.

Winemaking | Hand picked.

Sparkling wines

Failoni | Traditional method fizz made from Sangiovese vinified as a white. | 2016 24m on yeast. 800 bottles. Creamy, dry, yellow fruit at the estate in 2019.

White wines

Verdicchio dei Castelli di Jesi DOC | 2018 Failed its DOC tasting so was bottled as a Marche Bianco DOC. Savoury, creamy at the winery on 14th June 2019.

Pink  wines

Marche Rosato | 2018 90% Syrah, 10% Sangiovese and Montepulciano.

Red wines

Esino Rosso DOC | 2015 100% Montepulciano, Cool, dry spring. Hot vintage. Destemmed. Aged in both cement tanks and French oak ronneaux and barrels. 

Rosso Piceno DOC | 2016 10,000 bottles. Cement tanks. Quite a thick style at the winery in 2019.


Antonio told me during my visit in 2019 he sold very little wine locally. ‘Hard to compete on price when Le Marche has so many big companies,’ he said. His main markets were the USA, Japan, and Canada


Visit to the estate 14th June 2019.